Benefits for the research company

By streamlining your reporting workflows, Dapresy Pro creates extra time to focus on what really matters – generating insight.  Not only that, it is incredibly easy to create highly communicative dashboards, storyboards or reports either online, or in Microsoft PowerPoint, Excel or PDF format. We actually don’t think you’ll need any other tools for report creation or distribution.

But, this is not all. Dapresy Pro has the potential to transform how you work.

• Saves precious time. Using Dapresy Pro saves hours in the reporting process for all project types, from brand trackers and small ad hoc surveys to large and complex stakeholder surveys.
• Reduces demands on resources. Since all you need is a good understanding of market research data and a few hours training in Dapresy Pro, you require far fewer people and they will not have to have such a range of specialist skills. This enables you to redesign your workflows and manage complex projects far more efficiently.
• Facilitates innovation and collaboration. Dapresy Pro is 100% web-based, so it facilitates more innovative working methods. For example, a team spread all around the world could easily work together on the same project.

 As a company, Dapresy, makes a point of employing market research specialists who understand the business of research. Dapresy Pro is specifically for market research data and has been designed to handle the idiosyncrasies of market research data, such as weighting, filtering and respondent bases.

For the clients of the research company

A Dapresy Pro dashboard or storyboard tells a story with charts, tables, YouTube clips, images, snippets of text or anything else that gives insight. Since it is online, any last-minute changes are instantly available - so there is no need to email out files and you can be confident that everybody is working with the current version of the report.

In fact, it is quite unlike working with PowerPoint in more ways than one:

• Customised reporting. Each person logs onto the dashboard or storyboard and sees only the information that is relevant to them – so managers do no need to wade through pages of detail about other markets or products, and sensitive information can be kept with those who need to see it.
• Puts all survey results in one place. You can make all the survey results accessible via Dapresy Pro, making them all easy to find by anyone, anywhere in the organisation.
• Make the most of other data within your organisation. You can easily feed in other management information, such as sales data or advertising expenditure and look at it alongside your market research data.
• Easy to share results with others. If you need to send somebody an Excel, PDF, or PowerPoint file – such as someone outside your department or external to the company – simply clicking a button in Dapresy Pro will let you export whatever you need.