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Using Visuals to Engage and Entice Participation in Market Research Reporting

As Regional Director of a market research reporting software, I attend many conferences that focus on the market research industry. One particularly great event was the 2015 ESOMAR Conference in Singapore…

Jun 22, 2016
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GRBN Trust Survey: Market Research Sector Needs to Improve Trust Relationships With General Public

The Global Research Business Network (GRBN) announced on June 13th 2016 that in conjunction with Dapresy, a global provider of data visualization and data integration software, it is publishing the results of its 2016 “Trust With Personal Data” report online, which explores the relationship between the general public and the market research sector. Key Finding: […]

Jun 13, 2016
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How to Maximize the Value of Business Dashboards

Joe Stangarone recently published an article on mrc’s blog 6 Ways to Maximize the Value of Business Dashboards. Joe explains that there are many different ways to utilize business dashboards to make empowered decisions. However, some companies are not using business dashboards to their fullest potential. “The fact is, many businesses use dashboards, but not everyone sees the […]

Mar 31, 2016
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Faster & Better Data Delivery: A Necessary Change for the Market Research Industry and Beyond

Yazid Jamian and Steve Murphy from Green Zebras published an interesting report in the February 2016 Quirks magazine titled 6 Trends in Asia-Pacific Market Research. They pose the question “How has market research fared in Asia-Pacific in the last year?” It is certainly worth a read for those looking at the Asia market for growth.  They […]

Mar 24, 2016
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