One of the most valuable views of your market research or customer satisfaction data are via data tables. Tabulated data have stood the test of time because if you know how to read it, model it, work with it, the value of the data itself will be revealed in its analysis.
At first sight, designing a dashboard looks easy. Just select some charts and graphs from the library, adjust their settings, add some filters, apply some stats and you are ready to distribute information to all your decision makers. But that begs a few questions. Will it really encourage users to make the most of their data? Will it be enough to motivate them to and new insights? Will it help them to make smarter decisions?
Recently the Dapresy team hosted an internal competition amongst its employees to see who could create the most engaging and impactful brand tracking dashboard. All 70 employees (included biz dev, marketing and IT) were given the same set of data and were encouraged to use their creativity to push Dapresy Pro’s functionality to its limits. We interviewed the winner, Almasa Kulenovic, read more..
It should not be a big surprise that Dapresy is growing in Canada with a new office in Toronto. Dapresy’s VP, Jonathon Ware comments: “Toronto is not only Canada’s largest and fastest growing market research hub but is also the home to Amazon (tech hub Toronto), Salesforce, Google, Facebook, LinkedIn, and many other leading online technology and SaaS companies.
In 1999, I was inspired to create a data reporting tool that could natively configure and visualize raw market research data. In a series of blog posts, I am going to share my findings related to Market Research Reporting. In this first blog post, I will set the scene by simply sharing the below video. […]
Transitioning from a manual data reporting process to an automated, interactive dashboard is one of the best decisions market researchers can make. A properly constructed dashboard can increase the effectiveness of your market research reporting while also reducing production time (i.e. costs!). However, for some, this transition can be a little intimidating. But it doesn’t […]
Turnkey Created the First National Research Network Utilizing Dapresy’s Market Research Reporting Platform We love hearing how our clients are leveraging Dapresy Pro in their business. Turnkey Intelligence has been a Dapresy client since 2013, taking their market research reporting from good to GREAT. Established in 1996, Turnkey is the sports and entertainment industry’s leading […]
Market research reporting can be difficult to interpret. That’s why we use images and infographics in our reports. Discover the power behind our pictures.